It has no cholesterol and this is its difference from fish meat, fish oils, & fishmeal, which contain significant amounts. For health-conscious consumers, this fact gives chia a significant advantage over other products.
It has a long history as a human food starting with its cultivation by the ancient Mexicans in 2,600 BC. Amaranth, beans, chia, and corn were staples of the Aztec and Mayan diet at the time Columbus arrived in the New World. Many people still use this ancient seed to make a popular soft drink called “chia fresca”, which is consumed in Mexico, Central America, as well as in California and Arizona, USA.



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